posted 5 years ago

BMW team up with Picturehouse Cinemas for launch of the BMW 1 Series

To celebrate the launch of the BMW 1 Series, BMW has teamed up with Picturehouse Cinemas to launch the ‘Origins Film Season’

To celebrate the launch of the BMW 1 Series, BMW has teamed up with Picturehouse Cinemas to launch the ‘Origins Film Season’. The advertising campaign starts on the 19th September and uses the ‘Origins’ theme to show the variety of model variants in the new BMW 1 Series.

The new BMW 1 series is now on sale; there are a choice of three diesel and two petrol engines. A high level of standard equipment is offered consisting of a satin silver interior trim and Move cloth seats, with further interior trims and accent panels optional, as are Dakota leather seats or sports seats. Three standard and five metallic exterior paint colours are available.  Other additions to the standard specification of the new BMW 1 Series include a leather steering wheel, chrome exhaust and keyless start

Prices for the new BMW 1 Series start from £19,375 OTR for a BMW 116i ES.