Fiat launches the 500 Pink Convertible
Due to the success of the recent striking Fiat 500 Pink in January, Fiat has now launched a limited hatchback version and only three hundred will be made available
The Fiat 500 Pink Convertible will be based on the 1.2 Pop specification and feature 16 inch alloy wheels, chrome trim, side rubbing strip with 500 badge, body coloured door mirrors, leather steering wheel, leather gear knob, special carpet mats, special pink key cover and split folding rear seats. With an on the road price of £13,500 the Fiat 500 Pink Convertible costs just £1,200 more than a regular Fiat 1.2 Pop convertible, yet includes £1,870 worth of extra equipment.
Elena Bernardelli, marketing director at Fiat Group Automobiles UK and Ireland said “we reacted to customers’ requests earlier this year when we gave them the Fiat 500 Pink, and I believe we will find a new group of fans with the Fiat 500C version of this limited edition car. “With all the benefits of the convertible roof this summer, coupled with the style and personality of the Pink range, I think it will be one of this year’s must-have car purchases.”