posted 5 years ago

Audi A3 is ‘World Car of the Year’

Third generation of the premium hatchback

The Audi A3 has been voted ‘2014 World Car of the Year’ by industry leading judges from across the globe. The Audi A3 came out on top against twenty three opponents to win the prestigious award. The A3 was voted as the winner by an international jury panel comprising sixty-nine top‑level automotive journalists from twenty two countries around the world.

Rupert Stadler, Chairman of the Board of Management of Audi AG, said “the Audi A6 was the first ever winner of this award and we are delighted that the Audi A3 has repeated that achievement by being voted 2014 World Car of the Year. The Audi A3 showcases Audi’s technical competence in all aspects of car making, not least in the areas of lightweight technology, drivetrain, mobile infotainment and driver assistance systems. This major award win is an achievement that the whole company can celebrate.”

The premium compact hatchback class started life seventeen years ago and is now in its third generation, the latest Audi A3 Sportback is immensely popular with around seven hundred examples rolling off the assembly line every day. The new Audi A3 is available in the UK as a three door, Sportback, Cabriolet and Saloon. It is powered by a range of TFSI petrol and TDI diesel engines. Later this year, the A3 Sportback will also be available as an e‑tron, which is capable of covering up to 188mpg while emitting as little as 35g/km of CO2 (according to the NEDC test).

All the engines offered are exceptional and efficient highly refined engines, the 1.4 TFSI with Cylinder-on-Demand technology is capable of returning 60.1mpg and the 1.6 TDI has CO2 emissions of only 99g/km. Upgrades available include Audi magnetic ride damper control, a ‘hands-free’ parking assistant, swivelling adaptive cornering lights, a 705-watt Bang & Olufsen audio system, MMI touch fingertip data entry and Audi connect, bringing internet-based services to the car. High-tech all-LED headlights will also be added to this list as an alternative to the xenon units.

Audi has maintained its position as the manufacturer with the most World Car of the Year titles. The brand with the four rings has previously won three World Performance Car titles, two World Car Design of the Year titles and the inaugural World Car of the Year title.