Ford continue with UK market leadership
Ford has extended its UK market leadership with increased car sales and share for the first six months of 2012 compared with the same period in 2011
Ford has extended its UK market leadership with increased car sales and share for the first six months of 2012 compared with the same period in 2011. Ford’s strong performance in car sales through 2012 is underlined by the Ford Fiesta’s clear No 1 position in the UK market in June and for the year to date. Ford Fiesta sales for the year to date have increased from 51,643 to 59,570, compared with the same period in 2011.
The Ford Fiesta was recently named ‘Best Small Car 2012’ in the 2012 CarBuyer Car of the Year awards. It is offered with a range of economical engines. The three door model boasts sporty looks but the five door is more practical. The Ford Fiesta is easy on fuel, cheap to insure and holds it value well which is why it continues to be the UK’s top best seller.
Ford’s success has been backed up across the model range with the Ford C-MAX, the Ford Mondeo and the Ford Galaxy all securing sales and share increases in June, while for the year to date Ford Focus, Ford Mondeo, Ford S-MAX and Ford Galaxy have all recorded sales increases.
Mark Ovenden, Ford of Britain managing director, said "competition is more intense than ever in the UK market so I am delighted that we have succeeded in increasing our car sales and share through the first six months of 2012. Our best-ever product range is a key contributor to our strengthened leadership position and with the new 1.0-litre EcoBoost engine in Focus and the new Focus ST now launched to considerable media and customer acclaim, we are keenly anticipating the new Ford B-MAX and the new Ford Transit, due later this year."