posted 4 years ago

New Ford Kuga goes ‘down in price’

Ford have announced WOW prices for the all new Ford Kuga and now with additional specification and design

Ford have announced WOW prices for the all new Ford Kuga and now with additional specification and design it will actually be priced £1000 less than the current vehicle at £20,895. Orders can now be placed as the arrival of the new Kuga in dealerships is expected early next year and this is a great commitment to existing and potential new customers. expert Geraldine Ashton Green says that in such a tough economic climate when many car manufacturers are putting prices up, Ford need to take credit for bringing a new model out with better specification and actually reducing the price. This commitment will do well for future sales of the new Ford Kuga.

The new Ford Kuga line-up features the Zetec, Titanium and the Titanium X and all these models are lower in price yet feature additional standard specification, for example the UK’s best-selling Kuga the 2.0-litre TDCi 163PS model is priced at £25,545 which is £355 less than the outgoing model and the new standard equipment includes fold-flat seats, reclining rear seats, adjustable load floor, Ford SYNC with Audible Text Messaging and Emergency Assist, Visual AWD Monitor, Electronic Power Assisted Steering, Hill Start Assist and enhanced Cruise Control with Active Speed Limiter.

Roelant de Waard, vice president, Marketing, Sales and Service, Ford of Europe said “the first-generation Kuga was a huge success with customers. The all-new, second-generation Kuga is a smarter, more fuel-efficient and even more fun to drive SUV. Ford has a deep heritage and expertise in SUVs that we plan to leverage in Europe starting with the all-new Kuga.” He is right the Ford Kuga has proved it is a success, 45,000 models have been sold in the UK since 2008 and no doubt the new model will be just as successful especially with the improved fuel efficiency. The introduction of a new 1.6 litre EcoBoost 150PS engine will be a contributing factor plus there is the option of a 140PS or 163PS 2.0 litre TDCI Duratorq diesel engine. The FWD diesel models now feature impressive CO2 emissions from just 139/km.

Other features offered in the new Kuga range include a range of driver assistance technologies including the parallel parking aid Active Park Assist, and sensor-based Blind Spot Information System, which indicates with a warning light in the door mirror that a potential hazard is in the driver’s blind spot. There is also the added bonus of 82 litres more boot space than the current model and the new fold flat seating system increases this to over 200 litres of additional boot space.

Also offered is Ford’s voice-activated in-car connectivity system SYNC and SYNC Emergency Assistance that directly connects vehicle occupants to local emergency services operators after an accident. The Emergency Assistance detects airbag deployment or activation of the emergency fuel shut-off within the car, uses the on board GPS locator and Bluetooth-paired device to set up an emergency call and provide GPS co-ordinates, in the local language of emergency response units. This amazing system can also read aloud incoming SMS text messages from compatible mobile phones. Another winter winner by Ford and this new Kuga is sure to be successful.